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Social Media Management: Considerations for Outsourcing

By Kasha Abdelfattah and Mari Peterson Are you considering outsourcing your social media management or are you doing it yourself and not sure about the value of outsourcing? Do you wonder why anyone would outsource their social media accounts? I mean, really, don't they just post nice photos and use hashtags? Wait a minute, what's a #hashtag? There is a difference between personal social media and professional. Sometimes these two get blurred especially when you are your b